1. The customer focused organization

       o There is a need for us to identify, understand and satisfy the customers’ present           and future needs; indeed; to strive and exceed them.

2. Leadership

      o To achieve our corporate objectives, leadership is essential to create unity of                  purpose, direction and create a total involvement working environment.

3. Involvement of people

       o Continuous achievement in KANZEN’s Quality Objective; involvement of people is           vital for presence of Kaizen and teamwork ideologies.

4. Process Approach

      o It is important for us to achieve effectiveness in utilization of company resources          and activities towards economies of scale.

5. System Approach to Management

      o Identifying, understanding and managing a system of interrelated processes for          achieving objectives contribution to effectiveness and efficiency of our company.

6. Continual Improvement

      o It is KANZEN’s life-time objective.

7. Factual Approach to Decision Making

      o Logical, intuitive analysis of data and factual information is our effective decision          making process base.

8. Mutual Beneficial Supplier Relationship

      o A relationship between us and suppliers will enhance the ability of both          organizations to create values.